A Study on Role of Artificial Intelligence (AI) Technology in Business Management

Abstract

Artificial intelligence, which is the development of computer systems and machine learning to mimic human intelligence’s problem-solving and decision-making abilities. It has impact on a variety of business process. Artificial intelligence (AI) is being used by every organization for a variety of purposes. In this regard, the researchers to discuss and highlight the importance of AI in this paper and also the role of artificial intelligence in today’s business management. Many studies have been undertaken on different applications using artificial intelligence, the role and challenges of ChatGPT and similar generative artificial intelligence in today’s business management. A very few studies have been done on the role of artificial intelligence. However, this study is based on secondary data; the researchers referred to some of the articles available on websites, newspapers, magazines, books, etc.